15.2.6 Sustainable management of land for tourism (educational outreach)

Community Education for Sustainable Agricultural Tourism at Ban Luang Khok Nong Na

In 2025, Srinakharinwirot University (SWU) offered educational outreach for local communities on the sustainable management of land for tourism at Ban Luang Khok Nong Na, Pho Sao Han Subdistrict, Uthai District, Phra Nakhon Si Ayutthaya Province. The University’s initiatives bring together agricultural learning, low-carbon tourism and community capacity-building, helping residents present local resources as educational tourism assets while keeping their farmland in productive use.

Activity 1 — Sustainable Agricultural Land Management and Low-Carbon Tourism Learning

In October 2025, SWU, through its Faculty of Environmental Culture and Ecotourism, initiated a community-based tourism project to connect sustainable agricultural practices with low-carbon tourism education at Ban Luang Khok Nong Na Low-Carbon Learning Center. The project established a learning model organised around five stations: organic rice farming, organic gardening, black soldier fly (BSF)-based fertiliser production, integrated livestock farming and herbal salted egg production.

The learning content addresses soil and water stewardship, reductions in chemical inputs, crop rotation, organic fertilisers and reuse of agricultural or food residues. The stations show how existing agricultural landscapes can become educational tourism destinations without displacing their farming functions, an approach to the sustainable management of land for tourism. A model visitor route connects the stations, while interpretation panels, QR codes and digital materials are designed to communicate sustainable land use, carbon-footprint awareness and circular-economy practices to visitors.

The project includes community technology-transfer and visitor interpretation activities, such as demonstrations of learning-station information and QR-code tools. These educational outreach materials help local community facilitators and visitors understand the environmental aspects of tourism on productive agricultural land. All learning activities at the centre were offered free of charge, giving community members and visitors free access to the learning stations and materials.

Figure 1. Community presentation of learning-station interpretation and QR-code materials, Ban Luang Khok Nong Na Low-Carbon Learning Center.

Figure 2. Visitors examining learning-station interpretation panels on the model visitor route.

Additional Information: https://online.fliphtml5.com/caokk/prqi/#p=1

Activity 2 — Free Upskill/Reskill Training on Community Identity and Digital Media for Quality Tourism

On 27 August 2025, SWU ran a free educational programme for the local community: Activity 7, “Upskill/Reskill Training on Community Identity Identification and Digital Media Development for Quality Tourism Promotion (Session 1),” at Ban Luang Khok Nong Na, Pho Sao Han Subdistrict, Uthai District, Phra Nakhon Si Ayutthaya Province. The activity formed part of the Reinventing University project on social development and community economic empowerment through the creative economy and integrated area-based development.

The University invited local community groups to take part in training on identifying distinctive local identities and turning place-based knowledge into digital media and compelling stories for quality tourism. Workshop activities introduced digital content design, local storytelling and ways to communicate community resources and characteristics to visitors. The photographs document an instructor-led session, participatory group work and a facilitated learning discussion at the community venue.

Participation was free of charge, giving community members free access to the training, as confirmed by the University’s project representative. The activity was funded through the Reinventing University initiative with support from the Ministry of Higher Education, Science, Research and Innovation (MHESI) and SWU. By strengthening community members’ ability to interpret and promote their existing agricultural and cultural resources, the training complements the low-carbon tourism learning initiative and helps the community present its productive farmland as a sustainable tourism destination.

Figure 3. Community participants attending the free training session, 27 August 2025.

Figure 4. Participants contributing to a collaborative workshop exercise, 27 August 2025.

Figure 5. Facilitator presenting training content to community participants, 27 August 2025.

Additional Information: https://www.facebook.com/SocialServicesOfficeSWU/posts/pfbid02uLb2bRnXDAhZ4hDyczie9jdHrWigxWSritrp8HLChwjVkPYA2PY7nUVi5PV6jpS7l