15.2.6 Sustainable management of land for tourism (educational outreach)

Srinakharinwirot University promotes the sustainable management of land for tourism through an integrated area-based development project in Uthai District, Phra Nakhon Si Ayutthaya, led by the Faculty of Environmental Culture and Ecotourism. Tourism activities are planned on existing community agricultural land—such as “Khok Nong Na” sufficiency-economy plots and duckweed cultivation areas—rather than through new land conversion, so that productive farmland is maintained while being enhanced as learning sites and community-based agro- and cultural tourism destinations. The project applies principles of sustainable land-use planning and responsible tourism, ensuring that visitor activities align with the ecological carrying capacity of agricultural landscapes and support long-term soil, water and ecosystem health. Local residents retain ownership and act as primary stewards of the land, forming community enterprises to design tourism routes, host visitors and manage benefits. Tourism products and experiences are rooted in local crops, food traditions and cultural heritage, linking tourism development directly with sustainable management of community land, strengthened local livelihoods and the long-term resilience of rural environments. (SWU Reinventing University Report 2024, Page 122-132)

Source 1: SWU Reinventing University Report 2024 SWU Reinventing University Report 2024

Source 2: SWU Reinventing University Website