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ZT 2.1 Comprehensive Alcohol Control Measures

Srinakharinwirot University (SWU) controls alcohol on its campuses through national law, University policy and partnership with the Thai Health Promotion Foundation (ThaiHealth), combining prohibition with education, support services and student-led initiatives.


Prohibition of alcohol sales within and immediately around (300 meters) the university premises

Under the Alcoholic Beverage Control Act B.E. 2551 (2008), the sale of alcohol is prohibited in educational institutions, and SWU enforces this on all its premises. SWU is also taking part in ThaiHealth's national initiative to create alcohol-free zones within a 300-meter radius of university campuses, which aims to limit alcohol outlets near university gates. University-organized markets, such as the SWU Friday Night Market, do not sell alcohol.


Ban on alcohol consumption at all social functions hosted by the university

SWU's policy on freshmen welcoming activities emphasizes creativity, safety and voluntary participation. The Announcement on Policies and Measures for Organizing Freshmen Welcoming Activities for Academic Year 2025, issued on 26 June 2025 in line with the Ministry of Higher Education, Science, Research and Innovation's guidelines, prohibits alcohol, intoxicants, narcotics and smoking at all freshmen activities (Measures 1.1 and 4.3). The ban is enforced in practice: every activity requires the dean's approval and must be supervised on site by academic staff (Measures 1.3 and 6.3), student organizers must be trained and carry an organizer pass (Measure 6.4), and University and faculty committees monitor activities and receive complaints (Measures 8.1–8.3). Violations lead to disciplinary action, from a warning to expulsion, and activities in breach are stopped (Measures 7.1–7.2).



Figure: ประกาศนโยบายและมาตรการการจัดกิจกรรมต้อนรับน้องใหม่ ประจำปีการศึกษา 2568

Source: https://drive.google.com/file/d/1sFdeXFohveirEeeLZVmryYqWmRSC5t7S/view?usp=sharing


Educational campaigns to inform students and staff about the risks and negative impacts of alcohol consumption

On Friday, 24 April 2026, SWU held the "Training Project on Preventing Hazardous Alcohol Consumption Behavior". By SWU Wellbeing Club. The project aimed to strengthen students' skills in preventing risk behaviors that can harm their health and society. The training combined a lecture on the impacts of alcohol consumption from several perspectives, namely physical health, mental health, social consequences and legal issues, with a workshop in which participants analyzed simulated situations to practice critical thinking and to find ways to protect themselves from risk factors that may lead to inappropriate drinking. Participants engaged actively, shared their views and took part fully in the activities, and the project achieved its objectives of building knowledge and understanding that students can apply in caring for themselves and act as role models for a healthy society. This training complements the University's annual "Abstain from Alcohol during Buddhist Lent" campaign, in which staff and students pledge to stop drinking, and student-produced media promoting alcohol-free parties.




Figure: Training Project on Preventing Hazardous Alcohol Consumption Behavior, Central Classroom Building, Ongkharak Campus

Source: https://www.facebook.com/share/p/1HwHek2eKv/


Prohibition of alcohol-related advertisements within university property

Alcohol advertising is prohibited on SWU property under Section 32 of the Alcoholic Beverage Control Act B.E. 2551 (2008), and the University applies this rule directly to businesses operating on campus. Under the standard conditions for food and beverage vendors in the Property Management Division's operating manual on selecting food and beverage operators (Document A07), vendors are prohibited from selling alcohol and any intoxicants (Clause 7.1) and from posting any announcements or advertisements without permission from the University or the responsible unit (Clause 7.11). These conditions form part of the lease contract, and the University may terminate the contract of any vendor who violates them (Clause 8). University events, student activities and campus markets, including the SWU Friday Night Market, likewise carry no alcohol branding, sponsorship or promotion.



Source: การพิจารณาคัดเลือกผู้ประกอบธุรกิจจำหน่ายอาหารและเครื่องดื่ม ฝ่ายจัดการทรัพย์สิน สำนักงานอธิการบดี (รหัสเอกสาร A07 หน้า 37–38)

https://drive.google.com/file/d/1TWpDSicoBUBhpFm-9HNjPv1MqqbowzNf/view?usp=sharing


Counseling and referral services available for individuals seeking help with alcohol issues

SWU provides counseling and referral for people with alcohol-related problems through its mental health support system. Students can receive counseling from psychologists of the Student Affairs Division's Guidance and Counseling Unit through the SWU SMILE Mental Health System, which offers in-person, online and telephone services, screening and follow-up, Monday to Friday, 08:30–16:30. Those who need specialist treatment are referred through the same system to psychiatrists at the HRH Princess Maha Chakri Sirindhorn Medical Center at Ongkharak Campus and its clinic at Prasarnmit Campus. To identify people at risk early, alcohol use is screened through the Uni-Health Platform survey, which includes an alcohol consumption assessment and was completed by 1,535 students and staff from May to July 2026. The results are used to plan prevention, targeted communication and referral for students and staff who drink at risky levels.





Source: https://rankings.swu.ac.th/swu-sdgs/sdg-3/335







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